Oct 22 Illustrator

illustrate (v.)
1520s, “light up, shed light on;” 1610s, “educate by means of examples,” back-formation from illustration, and in some cases from Latin illustratus, past participle of illustrare (see illustration). Sense of “provide pictures to explain or decorate” is 1630s. Related: Illustrated; illustrating.
illustration (n.)
c.1400, “a shining;” early 15c., “a manifestation;” mid-15c., “a spiritual illumination,” from Old French illustration “apparition, appearance,” and directly from Latin illustrationem (nominative illustratio) “vivid representation” (in writing), literally “an enlightening,” from past participle stem of illustrare “light up, make light, illuminate;” figuratively “make clear, disclose, explain; adorn, render distinguished,” from assimilated form of in- “in” (see in- (2)) + lustrare “make bright, illuminate,” related to lucere “shine,” lux “light” (see light (n.)). Mental sense of “act of making clear in the mind” is from 1580s. Meaning “an illustrative picture” is from 1816.
vector (n.)
“quantity having magnitude and direction,” 1704, from Latin vector “one who carries or conveys, carrier,” from past participle stem of vehere “carry, convey” (see vehicle).

In Class:

We finally have the Adobe Creative Suite installed in HUM416. I’d like to spend today messing around a bit with Illustrator.  If you are completely new to this software and didn’t have a chance to look at any tutorials, HERE is a collection of comprehensive introductions.  HERE is a list of the tools and what they do.

After we watch a later segment of Helvetica, I will demonstrate getting a project started in Illustrator and then set you loose to explore.  By the end of class on Thursday, you need to have completed the following:

2 x Class Blog Headers  One of these should use Helvetica, the other should use something else.  At the very least, your header designs should include (most of) the following words: “ENGL 460, Writing, Digital, Composition”.  Over the two designs, you should include at least 3 colors, one shape, and one vector image.  These should be emailed to harmoncb (at) email.sc.edu as a PNG file.

The sky is the limit, but follow these directions:

Open Illustrator…Create a New Document….Name the document: “(your surname)_class header”….indicate the correct dimensions (Suggested width is 800 pixels. Suggested height is 140 pixels)….Click OK.

2 x Imitation Exercises  Using Illustrator, imitate two of the three designs you brought in for homework.  While not required, you might consider using this opportunity to think through some designs for your final object documentary.  You could also just be ironic or sarcastic in your imitations.  Once you have completed each design, you should arrange it alongside the original in a separate file (8.5×11 inches) in Illustrator.  In other words, what you turn in will be two PNG files, with both the original design AND your design on a white background (try to achieve a balance between the original and the imitation with 1″ boarders all around).  These should be inserted into a comment to the class blog on the Imitation Exercises page.  Also, please email the files to harmoncb (at) email.sc.edu and post your favorite to your own blog with a few lines about why you chose it.

We will talk more about the details of this assignment on Thursday.

For Next Time:

Write a blog entry with a response to the following question:

The film Helvetica, to which you have had (hopefully) significant exposure within the last week, deftly explicates the history of and controversy over this seemingly innocuous little object.  The director Gary Hustwit interviews a range of characters from hard-core modernists who invented this font, to counter-culture hippies who deplored it, to reasonably contemporary designers who have appropriated Helvetica in different ways.  The film was released in 2007.  As we near the end of 2013, where is Helvetica’s reputation now?  You are (mostly) all from a generation AFTER the youngest designers portrayed in this film.  What is YOUR opinion of this ubiquitous font?  Why or why wouldn’t you consider Helvetica for your final object documentary?

Note: While housed in the same format (blog) as some of your shorter, more adventurous assignments, this assignment demands a carefully considered and justified response.  Take 2-4 paragraphs, use both statistics and quotes from the film, and include images and/or links to illustrate your argument.  Please, proofread your work.  Please link your blog (artfully) as a comment to THIS page.

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